Concept & strategy
Strategic guidance on design and technology integration.
Take your brand to the new dimension
Creative technology studio. AR, VR and mixed reality for brands and creative agencies. Bangkok, Thailand
Watch the showreelUtopia Lab · AR VR MR
Our clients
We are the bridge between tech and creative,
driving real results for your campaign
Design & build
Content development tailored for online campaigns and exhibitions.
Performance reporting
Evaluate performance analytics.
Formats we build
AR Glasses ExperienceInteractive Microsite
Social AR
WebAR
AI PhotoboothAR Filter
3D Game
2D Game
MR GlassesBrowser-based
VR Glasses
Augmented Reality
Mixed Reality
Social ARWebARAI PhotoboothAR Filter3D Game2D GameMR GlassesBrowser-basedVR GlassesAugmented RealityMixed RealitySelected work
All projects →
Featured projects
Augmented Reading
Classic literature turned into an interactive adventure on Snapchat Spectacles, with real-time OCR and generative AI.
NavigatAR
AR wayfinding on Snap Spectacles: say where you want to go, then follow the arrows painted onto the street.
X × Uber Japan
Hold up your palm, unlock your superpower, and an Uber ride discount. A gesture as the entire interface.
NIVEA AI Photobooth
Turn yourself into a nostalgic paper doll.
Minere’ Crush on You
Crush the bottle, send a love message, watch it land on 250 digital billboards across Bangkok.
Meta × TAT: Rediscover Thailand
A virtual route through Thai culture, music, food and festivals, built by Thai AR creators, us included.
Khon × Contemporary MR
A gamified mixed-reality tutorial pairing Thai Khon with UK contemporary dance.
Future of Thai Fabric
Thai textile heritage, re-woven in AR for an exhibition roadshow through Tokyo, Osaka and Fukuoka.
Archive